Sure

They happen every day. Those unexpected moments when the adrenalin starts to pump and sweat starts to flow.
What makes Sure tick?
For over 40 years, Sure has been delivering long lasting protection against sweat and odour thanks to 25 years of research by Sure scientists and has as a result, become the world’s best selling deodorant and firmly established itself as an expert on the 'science' of sweating.
With its unique combination of active ingredients, Sure offers innovative body-responsive sweat and odour protection as you need it – keeping you physically and mentally cool. Better still, everyone can enjoy this peace of mind as Sure deodorant is tailored to the needs of both men and women, with separate product ranges for each.
Sure Women
An amazing 12 million women in the UK alone, use Sure every day - making it the UK’s favourite deodorant. In fact, it was recently voted the most trusted deodorant in the UK*
*Source: Reader’s Digest Most Trusted Brands Survey 2009
A revolutionary deodorant range that works in sync with your body’s needs. The result? Intelligent microcapsules that release more protection when you need it most and less when you don’t.
SureWomen is available in 250ml & 150ml Aerosol, 50ml Roll On and 50ml Stick and also includes;
Sure Natural Minerals – 48hr protection that allows skin to breathe
Combines natural extracts and a natural mineral with expert anti-perspirant technology to help keep skin feeling fresh, soft and dry while giving you 48hr protection.
Sure Crystal – incredible protection against white marks.
The original anti-white mark deodorant and still the nation’s favorite, consistently outselling its competitors. Sure Women Crystal is the ultimate ‘little black dress’ or ‘tight top friendly’ deodorant.
Sure Maximum Protection– provides twice the protection against sweat*
Sure Maximum Protection offers the maximum wetness protection ever from Sure. With encapsulated odour-fighting technology and skin moisturising ingredients, Sure Maximum Protection leaves you feeling dry and confident for 48hrs. Available in a 45ml TRIsolid™ cream and 150ml Aerosol, for men and women.
* of the best selling anti-perspirant.
SureMen– extreme protection for extreme situations
SureMen is the UK’s number one male anti-perspirant brand1 selling 20 million units of deodorant each year.The formulation incorporates our most advanced micro-encapsulated fragrance technology designed specially for men & engineered with over 1 million molecules of underarm protection.
All the products in the range contain 0% alcohol and proven to provide heat activated protection, which means it won’t let you down when you need it most. Choose SureMen when you want to be fully prepared to take on any challenge, with the confidence that you’ll stay cool and sweat-free.It most definitely won’t let you down.
SureMen is available is a 250ml & 150ml Aerosol, 50ml Roll On and 50ml Stick.
1 IRI Data 52 w/e 7 August 2010
For information on the Sure range of products call the customer careline free on 0800 0852639 in the UK and 1850 404060 in Ireland or visit www.suredeodorant.co.uk
From our range
SureMen Invisible Ice 150ml
SureMen Quantum Roll-on 50ml
Sure Maximum Protection Range
SureWomen Crytal Clear Aqua 150ml
SureWomen Natural Minerals Fresh 150ml
SureWomen Cotton Roll-on 50ml

